With an excellent museum exhibit, you can offer families and individuals a unique way to learn and experience history, art, wonder, and inspiration.
But how do you create a great looking museum exhibit?
With a successful museum display design, you’ll enhance the experience of your customers, as well as, the value and learning they get from it.
Regardless of what you’re exhibiting, these six tips will help you to create a winning museum display:
1. Define Your Audience and Goals
Before you take the first step towards creating a successful museum exhibit design, it is important to understand who your target audience is and their expectations.
Once you’ve identified your target audience, it becomes easier to develop an effective marketing strategy. With knowledge about your target audience and your goals, you’re able to design museum exhibits that will not only engage but also entertain your audience.
You not only need to understand what your audience is looking for but also determine your goals before you embark on designing your exhibit.
Are you looking to entertain, educate or a bit of both? Either way, you should keep in mind your audience and goals when designing your museum exhibit.
2. Consider Using Graphic Design to Bring Your Museum Exhibit to Life
The use of graphic design is an excellent way to invoke interest and focus among your visitors. You can use anything from labels to signs to huge set pieces.
Signs and graphics can help you have an organized flow of traffic. They’re also among the best tools for turning your museum display into a themed environment. Instead of letting your visitors be casual observers, they can immerse themselves in the experience. By giving your visitors the right environment, they’ll feel like part of history.
3. Tell a Story
An excellent way to make your visitors feel like they are part of the history is through the art of storytelling.
Some museum exhibitors are tempted to focus only on one huge story per exhibit. They think of signs as the only way to identify and date the artifacts. While this is a key component of a successful museum exhibit design, it lacks one essential element – the stories within the story.
By using signage, you can tell specific and detailed stories about the piece that makes the larger framework of your display. This is an interesting way to educate your visitors further.
The stories behind grand paintings and historical artifacts make us feel connected to them. You can use banners, signs, technology and interactive kiosks throughout your museum exhibit to tell stories within a story.
4. Use Games
The use of the latest techniques in the gaming industry is an excellent way to create fun and interactive experiences for kids and the entire family.
What’s more, you can incorporate gamification into your exhibit design on any budget. Some people also incorporate tech options like “treasure hunt.” Here, you incorporate hidden items into your visuals and graphics that families can find together.
You can also go high-tech with clickable and interactive games on digital displays and kiosks. You may even want to consider the latest in augmented reality (AR). Whichever way you choose, gaming is an excellent way to help kids interact and learn from your museum exhibit.
5. Be Innovative When Presenting Art and Artifacts
It is important to present art and artifacts in interesting ways. By developing creative and immersive displays, you’ll boost visitor engagement with your exhibition. Your goal here is to ensure that all items are easily visible.
You can bring small artifacts into view using the elevated platforms and good lighting. You can also add hanging banners, large graphics or video screens to them.
For a fresh perspective, mount the larger artifacts to the wall. The goal is to make sure that your exhibit isn’t crowded, to allow each artifact to have an impact.
6. Embrace Technology
Earlier in this post, we mentioned how gaming can help create exciting possibilities in your museum exhibit. That’s only a part of how tech can elevate your museum exhibit.
By integrating technology into your museum display design, you’re able to capture and hold your visitor’s attention.
While most people use interactive kiosks and video monitors, you can also decide to go past your physical display. Mobile apps and audio are an excellent way for your visitors, especially kids to learn from and connect with your museum exhibit.