Business

5 Sticker Marketing Ideas promoting your business

In the present day scenario, sticker marketing has become one of the ways to promote the brand in a most alluring and persuasive way. Sticker marketing has become one of the techniques for the advertising campaign because of its eye-catching nature. With the evolution of digital printing technologies, sticker maker has become a means to multiply the brand image. These can be appended to the product-display, packaging and high visibility settings. Focusing on the aesthetic needs of the businesses many service-oriented companies are creating different sizes of stickers.

Even with the use of the internet, it has become easier to connect with the global audience by minimizing the costs on various types of outreach and advertising. One such mention is by implementing the stickers. One may ask why to use the stickers? The simple way to answer this is they are affordable and fun to hand out to promote the business or the brand. The following five marketing ideas can help in promoting businesses.

 

Print the custom- designed stickers

One of the primary reason for deploying stickers into the business is that they can be custom designed and be well-suited for a small budget by giving them an excellent response. They are various ways of customizing the stickers, businesses can create them in different sizes, colours and shapes. They can create their designs in a creative way and grab the attention of the users. One of the wonderful ways to splash the brand image is by using these stickers. With the appropriate design ideas, businesses can portray themselves in one single compact images that capture the world all over.

So, by using creative designs, businesses can plan and convert new audiences into potential customers. With these stickers within the fraction of seconds, they can understand what your brand is all about. Company’s information can be clearly stated in a crisp and readable way. Go creative by pasting them wherever possible be it on the car windows, smartphones, laptops, envelops, packages seals etc.

 

A display on packaging boxes

Always have a creative sticker on the packaging boxes instead of the boring brown boxes. Here the companies can display their logos or the web link. A QR code best describes and probes deeper as to where it leads. It is always the best idea to link the sticker to a promotional code where people can scan the sticker and receive them. A stunning first impression can be made with a tiny touch and have a huge impact. Attach these stickers to an envelope or a piece of tissue paper it really allures the target consumers. Everyone prefers to have great business visibility which helps them to stand out different from the rest of the crowd.

 

Distribute during events

A great way to attract the customers is to gift them free stickers at the time of events, exhibitions or new year eve’s. Attract them with your quirky and creative stickers. Things such as online ebooks, checklists and whitepapers are the best way that is less expensive. Stickers can be created to suit various sizes and can be advertised through balloons, fridge magnets, smartphone wipes, pens, key chains, and notepads are other most popular ways of promoting.

creating viral marketing or through social media apps such as Facebook makes the marketing idea attractive, fun and interesting. There are even instances which make the stickers marketing efforts go crazy.

 

Place it on the creative corner

One of the most vital thing in marketing is innovation. Businesses get more attention when the stickers are placed in unexpected places. The customers get more attracted to look into when the stickers are placed in visible places. The stickers can be placed on the office window, on the entrance door, or on the walls or ceilings.

Many companies found pasting the stickers on the entrance door as part of the marketing campaign. This can help in enhancing and promoting the brand in an intellectual way.

If there are some huge events then plan to paste the sticker on the ceilings or walls to draw the attention of the customers and attract them for a call to action. This the best place where to display mainly where the customers spend time looking around. In addition, advertising a custom sticker is an effective way for the marketing campaign.  

 

Drive the promotional stickers through retailers

Sticker maker has become a great in-thing for the businesses and that too, printing the promotional stickers is an excellent way to ramp up the brand image. If the businesses have shops, it is vital to assist the retailers in promoting the products in a possible way. One of the ways to maximize sales is to send the retailers the promo pack that displays stickers and posters. Printing the stickers which promote the business is the best way to boost up the brand image and build the customer relationship.

With some of the cost-effective measures in the industry to rain the brand image is sticker marketing. So, a better possible way to reach out to the customers through retailers is sticker marketing.  Promotional stickers are always affordable, easy to design and long-lasting. These promotional stickers can be glued to the back of the car, a laptop, or a lamppost or a retail shop window. This technique, when used appropriately, can draw the attention of the audience and capture the eye like any other marketing material.

 

Final thoughts

Sticker marketing is an effective marketing strategy to be implemented, without a doubt. The main use of the stickers is it makes the business stand out from the rest of the crowd. The main reason why stickers are gaining momentum is they are attractive and less affordable. Even with this, the business can attract loyal customers who are happy to promote the brand. Businesses should advocate this strategy by giving away free coupons to customers mainly on special occasions. Sticker marketing has become a vital in every aspect of the business environment. It has become advantageous from the customers and business point of view. It creates a win-win situation for all users.